You Are My Sister (TURNING)
Times Square Advertising Coalition, Electronic Arts Intermix (EAI), FORA.tv
Pioneering artist Charles Atlas and artist/musician Antony joined forces to create You Are My Sister (TURNING), which was shown on Times Square’s billboards from 11:57 pm to midnight each night in December, 2014 leading up to New Year’s Eve (December 1 – 30). This project was a part of Midnight Moment, a monthly presentation by The Times Square Advertising Coalition (TSAC) and Times Square Arts. December, 2014's presentation was in partnership with Electronic Arts Intermix (EAI). For the first time in Midnight Moment history viewers in Times Square had the unique chance to stream the music while viewing the video through this link: Turning.FORA.tv.
It was also available to the public online complete with audio on the Times Square Alliance YouTube channel starting on December 1, 2014.
For Times Square, Charles Atlas created a special remix of his vivid, multi-dimensional video portraits of women, which were originally processed and projected live as part of TURNING, a performance collaboration with Antony (of Antony and The Johnsons). The layered images revolved and floated in hypnotic motion, forming lush tableaux. In the live performances, Atlas’ video visualization was paired with Antony’s song You Are My Sister, and his images mirrored the lyrics’ powerful message of strength, sisterhood, and transcendence. Atlas’ special remix for Times Square brought together footage drawn from the New York and European performances of TURNING.
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